Picture this – you see a book you’ve had your eye on for a while is suddenly “FREE” for a limited time.
Do you snap it up, keen to get your mitts on it, and pat yourself on the back for nabbing a bargain?
Assuming it lives up to your expectations – which, naturally, are extremely high – would you then one-click another by the same author? Even if it involves spending a few pennies?
In answer to all the above, I’d say YES each time. One can never have too many good books, can one?
But, what about those “PERMA FREE” books, designed to hook you in, again hoping you’ll become a fan of said author and buy – as in pay for – more?
Do they work?
If something is permanently free, do you still attach the same value to it as something that is only free for a limited time?
Are “FREE” books the way to get readers, then?
I’m not so sure.
Of course, I’ve run a few of these 5-day Kindle free promotions myself, and …as if by magic, the number of downloads during that period vastly outweighs all sales …EVER!!! All of which suggests that the process works.
But does it really?
I can honestly say the number of reviews doesn’t increase by the same number, or even at all.
Does that mean that people who take advantage of these free offers don’t leave reviews?
It seems so – but why is that?
Do they themselves not attach any value to a free book? Is it not worthy of their time to leave a few words – whether good or bad – on the site from which they obtained the book? Or is it that they haven’t met the spend criterion of 50 pounds/dollars/euros because they only ever ‘purchase’ free books?
I reckon many readers are unaware of how much an author gets by way of royalties, assuming they ‘rolling in it’ and therefore don’t need any further support or help in spreading the word.
Because indie authors are raking it in, aren’t they?
I’ve decided next time I download and ENJOY a free book, then I’m going to review it (which I’d do anyway) and then check out the author’s portfolio with the intention, whenever possible, to purchase another of their books.
Will you join me?
Thanks for reading 🙂